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Tobias Appointed Tourism Alliance Director General

Thursday 15 January 2004, 12:00 AM

The Tourism Alliance, the travel and hospitality industry umbrella body, has announced some strategic management changes effective January 1st 2004.

Richard Tobias, who previously held the post of Deputy Chairman, has been appointed Director General; Digby Jones, who previously held the post of Chairman, has been appointed President. Other management changes include Bob Cotton (British Hospitality Association) appointed Chairman of the management board, Ian Reynolds (ABTA) appointed Treasurer and Tony Millns (ARELS), Secretary. Announcing the changes, Digby Jones, CBI Director General, said: "The Tourism Alliance is the principal communications and lobbying body between the industry and government. These changes will strengthen the Alliance and will enable it to become an even more effective organisation in these most challenging of times". Richard Tobias, who stepped down as BITOA chief executive earlier this year said: "I am delighted to be given the opportunity to take forward the work of the Tourism Alliance. "Britain's tourism industry is a £76 billion pound a year business representing 5% of GDP. It needs a strong voice with government and the appointment of an experienced and well-respected team will help ensure that tourism development receives the investment, support and recognition it merits." Ends NOTES FOR EDITORS The Tourism Alliance is a partnership of seventy private, public and voluntary sector bodies promoting Britain's tourism industry. It was created with the encouragement of the Secretary of State for Culture, Media and Sport to coordinate and facilitate communications between government and the tourism and hospitality industry. Tourism is a devolved power that is the responsibility of the Scottish Parliament in Scotland and the National Assembly for Wales in Wales. In England tourism is sponsored by the Department for Culture, Media and Sport (DCMS). The Tourism Alliance speaks for tourism in England and also addresses national issues such as taxation and skills development. MEDIA CONTACTS For further press enquiries please telephone Rebecca Sutton-Ward on 020 7395 8246.

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