The Tourism Alliance seeks to establish and maintain a favourable operating environment for all businesses involved in the delivery of tourism, particularly in England.
Our main purpose is to lobby government both in England and Brussels on the key strategic issues facing the industry.
Our Members comprises leading Trade Associations and Trade Bodies within the sector. It is a CBI-supported initiative. The CBI provides the secretariat and research capacity for the Alliance, and Membership is open to all trade associations.
If you have any questions about the Alliance or our work, please contact us.
Click to view the Tourism Alliance Facts & Figures brochure
Tourism Alliance Campaign
'Take Tourism Seriously'
The Government has reduced VisitBritain's funding by 18% (£9m) over the next three years. This cut is the latest in a series of Government decisions that demonstrate the downgrading of tourism's importance to national policy.
Click here to read about the Tourism Alliance's new campaign and to find out how you can help.
The Proposal
For the UK to undertake a system of Single/Double Summer Time (SDST) for a three year trial period in order to make better use of the hours of daylight that the country receives.
This would mean moving the clocks two hours ahead of Greenwich Mean Time (GMT) in the summer (GMT+2) and one hour ahead of GMT in the winter (GMT+1).
The Outcome
Moving to SDST means that the UK would have lighter evenings all year round. This would provide considerable environmental, road safety, health and leisure advantages which would significantly outweigh the disadvantages of darker mornings.
2012 Games Readiness Survey by Egremont and VisitBritain
The Tourism Alliance is helping VisitBritain and Egremont who are embarking on a regular six-monthly survey of key leaders across the tourism, travel, leisure and retail sectors. Known as the "2012 Games Readiness Survey", the study will help UK businesses to ensure they grasp the benefits and opportunities presented by the 2012 Olympic Games and Paralympic Games.
Click here to complete the survey.
